ALLSAINTS

Led the end-to-end creative development of a social campaign for AllSaints, from initial concept through to final delivery. Developed the overarching social idea and translated it into a clear, engaging storyboard to guide production. Collaborated closely with the videographer, providing a detailed brief to ensure alignment with the brand’s aesthetic and campaign objectives.

Oversaw the editing process and crafted the final adverts, ensuring a cohesive visual narrative and strong brand consistency across all outputs. The final content was designed to resonate with the target audience while maintaining AllSaints’ distinctive tone and identity.